Browsing Tag: Book Review

Inspirational Books to Read for 2020

For many of us, a new year is an opportunity of growth and opportunities. Instead of spending majority of your time Netflix and chilling. It’s also a great time to sit back – and read a good book. Here, I’ve gathered some incredibly inspirational books that will transform the way you think and feel. To […]

Hooked Novel Review

Book Review: Hooked by Nir Eyal

Have you ever wondered why some social media apps or products gain popularity while some die over time? Eyal explains the Hook Model that encourages customer engagement. Hooked is written for designers, product managers, marketers, start-up founders, and anyone who seeks to understand how products influence human behavior.